Technology
Smart technology working together for greater transparency.
Tracr uses a secure, blockchain-based system to enable participants to record a natural diamond’s journey, allowing visibility into information provided by participants on how responsibly sourced natural diamonds can support the communities involved.
We make traceability simple.
Our key technologies
The tools behind diamond traceability
Tracr brings together blockchain, AI, and IoT to enable the tracing of natural diamonds from mine to retail. Each diamond is assigned a unique digital ID, making it easy to view its origin, and transformation journey, as recorded on Tracr. Our platform gives you enhanced confidence every step of the way.
We use Distributed Ledger Technology (DLT) to give each natural diamond a unique digital ID that cannot be changed. Its origin, characteristics, and ownership history can be securely recorded and permanently protected.
IoT connects the physical and digital worlds, capturing real-time data from different devices to enable the recording of key diamond characteristics. This improves transparency, efficiency, and enhances confidence across the supply chain.
AI analyses each diamond’s features to create a secure, immutable digital record on the blockchain.
We use advanced cloud security to protect every diamond’s digital record. Data is encrypted and accessible only to authorized participants, keeping information fully confidential.
The Tracr Ecosystem
Tracr turns complex natural diamond traceability into a simple, user-friendly experience. Businesses and consumers can easily view provenance and their natural diamond’s journey, building enhanced confidence at every step. We make innovation clear and meaningful, supporting more consistent information sharing across the diamond supply chain.
The Diamond Ecosystem
Explore Tracr’s impact for your role
Explore how Tracr makes a difference for everyone in the diamond ecosystem. Check your role to see how our technology, transparency, and partnerships create value.
For consumers
Have enhanced confidence in your natural diamond’s origin and uniqueness. Blockchain traceability enables participants to show a diamond's journey, characteristics and can show community related information provided by participants.
For the diamond industry
Explore how Tracr creates value across the diamond ecosystem. Check your role to see how our technology, enhanced transparency, and partnerships support you.
For brands
Enhance your brand story with data that communicates provenance with enhanced confidence, as well as information that fits in with your own brand story.
For retailers
Provide instant visibility into information provided about the diamond, including sourcing, and unique product histories, building enhanced trust with every customer.
Explore the process
Want to know how Tracr makes diamond traceability possible? Discover how blockchain, AI, and IoT work together to create secure, immutable records, setting a new standard for transparency across the supply chain.
Join the Global Standard
Don’t let the story and quality of your diamonds get lost.
Join Tracr to make every diamond’s journey part of the global standard for transparency and ethical sourcing. Showcase the full story of your diamonds while building trust with customers and the industry.