Brand Hub
Your central destination for official Tracr assets.
Access brand assets, visual guidelines, messaging principles, logos, and more–all designed to enable clear, consistent, and impactful communication across every touchpoint.
Visual Identity
Access the core Tracr brand materials designed to support clear, consistent, and high-quality communication. Below, you’ll find downloadable assets–including guidelines, logos, templates, and visual resources–crafted to help you represent the Tracr brand with accuracy and confidence.
Logos
in multiple formats for digital and print
Brand Guidelines
covering visual identity, application, colour, and usage rules
Tracr Manifesto
expressing our purpose and values
Language Do’s and Don’ts
to help you communicate with the right tone and clarity
Visit the Custom Kit
Elevate your brand storytelling with our exclusive Custom Kit. This private area offers advanced assets, co-branding tools, and extended materials to help you craftricher, more personalised campaigns.
Join the Global Standard
Don’t let the story and quality of your diamonds get lost.
Join Tracr to make every diamond’s journey part of the global standard for transparency and ethical sourcing. Showcase the full story of your diamonds while building trust with customers and the industry.