For Diamond Manufacturers
Traceability that works for manufacturers.
Enhanced verification, compliance, and differentiation.
Why it matters to you
Stand out in a competitive market
Traceability and enhanced verifiable transformation data are becoming key buying criteria. With Tracr, you differentiate your diamonds beyond skill, technology, and pricing.
Meet sourcing requirements
Brands and retailers want proof of origin to comply with ESG frameworks and responsible-sourcing policies. Tracr gives you enhanced confidence to meet these standards.
Create collections with impact
Use documented, at-source origin and transformation data to collaborate with brands on collections that tell powerful stories: country-specific, journey-specific, or focused on the initiatives and values they choose to highlight.
Share digital assets at every stage
From rough to polished, Tracr lets you share detailed digital records and a ready-to-use online experience with partners, enhancing storytelling, quality control, and enhancing trust across the supply chain.
Visit the Custom Kit
Elevate your brand storytelling with our exclusive Custom Kit. This private area offers advanced assets, co-branding tools, and extended materials to help you craftricher, more personalised campaigns.
How it works
Want to Join Tracr?
To get started, manufacturers need:
RJC registration (or willingness to join) or BPP compliance
Pipeline integrity if you’re a De Beers sightholder
Agreement to undergo Tracr Data Validation Assessment Standard
Join the Global Standard
Don’t let the story and quality of your diamonds get lost.
Join Tracr to make every diamond’s journey part of the global standard for transparency and ethical sourcing. Showcase the full story of your diamonds while building trust with customers and the industry.